branding

Granville Area Chamber of Commerce has a new look! Starting with the some existing fonts, colors and illustrative collateral, I've brought a fresh look to graphics for events and promotions by adding fun, contemporary colors and fonts. This update touches print ads, social media and signage to start.

River Road Coffeehouse expands their new unified branding with mailers and brochures for the Newark and Granville locations. The cohesive image pulls in the OneLine Coffee brand and is mirrored on their updated website. Establishing a color palette and standard fonts, along with a photographic style, will support their image in all marketing materials.

The look for this new lifestyle magazine – BroadwayandThresher.com - appeals to every day, city dwellers who are choosing to transport their lives from urban centers to more rural landscapes. These communities are becoming increasingly infused with new perspectives, creating unique opportunities for blending urban innovations with rural traditions. Broadway+Thresher chronicles these journeys; highlighting the stories of local artisans, farmers, artists, and the design elements that furnish their inspiration. Broadway+Thresher has invited me join the team as
their Consulting Designer - excited to join this inspiring group!
logo refinement, magazine layout for online and print, complete design standards

The Acacia Center provides support services in the form of tutoring, educational advocacy, consulting, family coaching, and diagnostic assessment for adult literacy and families with children who are English Language Learners, internationally adopted, dyslexic, or at-risk readers and writers. 
logo design, letterhead, event graphics, website and brochures

The Predator Zip Line at Out of Africa in Camp Verde, AZ. This fun and exciting project works within the parks' visual image and includes graphics and color palette for signage and promotional goods, as well as printed materials. 
logo design, t-shirt designs, brand standards

Downtown Dental of Granville is a newly opened small dental practice owned by an established local dentist. Existing patients needed to be made aware of the new location and the patient base needed to be attracted in a competitive micro-market. 
logo design, business cards and letterhead, signage design, promotional print ad campaign

Glastonbury Builders LLC is a commercial general contractor specializing in the construction of Retail, Big Box, Restaurant, Shopping Center, Churches, Automotive and Warehouse projects in the eastern half of the United States.

logo design, business cards, letterhead, speciality promotional print pieces

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Jodi Melfi Design

Doing graphic design is about the best job I can imagine. I so thoroughly enjoy collecting my clients' ideas, understanding their goals, doing research, then creating interesting designs that work for them - it's like solving a big visual puzzle. I sometimes have a hard time stopping at the end of the day. I do full service identity design, logo design, image branding, collateral print materials, signage, environmental graphics.